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Optimove
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The Building Blocks of (a smart) CRM Marketing Strategy
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Cross Channel Marketing Strategy for Bottom-Line Impact
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Optimove Introduces: The Heptagon for CRM Excellence
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Watch: CRM Hack on Repurposing Content, B2CRM Weekly News Update, and a CRM Analysis on The White Company
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Watch: CRM Hack on Gamification and a CRM Analysis on Paul Smith
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Increasing Personalization for Maximum Customer Retention
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Step Into CRM Marketing's Future: Scale Personalization with AI-Mapped Journeys
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What Retail Marketers Should Know About Contextualizing Realtime Customer Marketing – Part II
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Smart CRM Basics: The Power of Machine Learning in Marketing
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Watch: CRM Hack on Measuring the Right KPI, B2CRM Weekly News Update, and a CRM Analysis on JD Sports
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Watch: CRM Hack on New Players Experience , B2CRM Weekly News Update, and CRM Analysis on Nando's
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Smart CRM Basics: B2C Marketing
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Watch: CRM Hack on How to Draw a Segmented Campaign and a CRM Analysis on N Brown Group
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SKS365 Partners With Optimove to Ace Realtime CRM Marketing
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What Does It Mean to Treat a Customer's Email With Respect?
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6 New Year's Resolutions for Great CRM Marketing
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Get to Know Responsible Gaming Practices That Boost Retention
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Your CRM Journeys Will Crossfire (Unless They Are Mapped by AI)
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Optimove integrates with Dynamic Yield to Personalize & Optimize CRM Campaigns Across ALL Customer Touchpoints
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"Players Who Feel Safe Are More Likely to Stay With A Sole Operator For Longer"
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Behavioral Marketing Delivering Personalized Experiences at Scale
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CRM Hack: Using Realtime Marketing to Improve Conversion
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CRM Hack: Monitoring the User's Heartbeat
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Watch: CRM Hack on How to Reduce Subscription Cancellations, B2CRM Weekly News Update, and CRM Analysis on Essence
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Watch: CRM Hack on Recommendation Models, B2CRM Weekly News Update, and CRM Analysis on Benetton
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CRM Hack: in Email as in Real Estate, Location Can Make or Break It
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Watch: CRM Hack on Segmenting Your One Timers, B2CRM Weekly News Update, and CRM Analysis on Express
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Watch: CRM Hack on Testing Principles, B2CRM Weekly News Update, and CRM Analysis on lululemon
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To Lock or Not to Lock Customers (into CRM Journeys)
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Watch: CRM Hack on Churn Factor, B2CRM Weekly News Update, and CRM Analysis on Zara
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6 Marketing Methods for Socially Responsible Gaming
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Up Next: Circumstances
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Watch: CRM Hack on How to Make Your Email Standout, B2CRM Weekly News Update, and CRM Analysis on Holland & Barrett
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A Learning Experience Fit For Optimove Royalty
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Watch: CRM Hack on Power Measures, B2CRM Weekly News Update, and CRM Analysis on William Hill
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Article
The Best of Fantasy Sports Betting Campaigns to Follow
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10 Ways to Evoke FOMO with Countdown Emails
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CRM Hack: Cross-Selling Between Platforms
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Guide: Building a Predictive Model for At-Risk Players
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Watch: CRM Hack on Real Time Date, B2CRM Weekly News Update, and CRM Analysis on Vrbo
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"Responsible Gaming Should Be Front and Center"
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Orchestrating Personalized Customer Journeys with AI
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2020 Black Friday & Cyber Monday: Tips and Best Practices for Landing in the Inbox This Year
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CRM Hack: Customer Tier and RFM Segmentation
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How To Win The Looming Shipping Chaos of the 2020 Holiday Season
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CRM Hack: Lifecycle Based Campaigns
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Watch: How to Make Your Dashboard Insightful, B2CRM News Update, and CRM Analysis on Brooks Running
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Jackpots! How to Define JP-Sensitive Players, and Use JPs to Engage Players
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Universal Events: Taking Triggered Marketing from Good to Great
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CRM Hack: Cross-Sell Principles
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Watch: Flex or Strict Return Policy, Influencer Data, and CRM Analysis
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Multi-Product Gaming Operator? Here's How to Mitigate The Impact of COVID-19
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CRM Hack: Testing and Evaluating CRM Strategy and Contribution
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Can You Please Review the Product You Never Received?
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Churn Signals to Watch For: Non-Transactional Elements
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The Beauty of Customer Segmentation, Part 3/3: Let Your Customer Segmentation Model Do the Talking
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Watch: The Fundamentals of a Marketing Plan, B2CRM News Update, and CRM Analysis
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Watch: CRM Hack on Personalization, B2CRM News Update, and CRM Analysis on The North Face
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Master: Responsible Gaming Marketing Practices
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Watch: Engagement Tool or Value Deterioration, B2CRM News Update, and CRM Analysis
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Making the Internal Case for a Marketing Orchestration Engine
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CRM Hack: Tips for Repurposing Content
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CRM Hack: Marketing Campaign Optimization
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Do Your CRM Journeys Break at Scale?
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Taming the Mythological Beast That Lays in the Depths of Optimove
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The Beauty of Customer Segmentation – Part 2/3
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CRM Hack: Gamifying CRM Campaigns
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We Keep Making Multichannel Marketing Campaign Orchestration Easier
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CRM Hack: Measuring the Right Marketing Campaign KPIs
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"We Will Always Think What Purpose Is Behind Our Marketing"
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Best Practice: Improving Conversion Funnels Using First-Purchase Behavior
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The Importance of Contextualizing Realtime Player Marketing – Part I
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The Importance of Contextualizing Realtime Player Marketing – Part II
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Orchestrating Personalized Customer Journeys with Optimove's Self-Optimizing Journeys
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Take Your Email Deliverability, UCTR to the Max
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The Beauty of Customer Segmentation – Part 1/3: When Offline Met Online
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Spice Up Your CRM Gaming Campaigns
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CRM Customer-led Journey Map and Optimization
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The Methodologies of Marketing Orchestration – Part III
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Control Groups & Controlled Tests in Marketing
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How Consumer Behavior Changed Throughout the First Coronavirus Wave
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Optimizing Email Marketing for Gmail's New Promotions Tab
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Ending the "Control Groups Leave Money on the Table" Conversation
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A Campaign Can Make You Extra $1 Million. Here's How You Can Actually Measure It
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E-learning Platform: Optimize Your Marketing Flow
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False: Marketers Should Only Use Realtime Data
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An Essential Guide to Preventing One-Timers from Churning – Part II
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Optimove Named the 2020 Data Analytics Partner of the Year by EGR B2B Awards
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DIY CRM Tip: Uncover Customer-Value Segments
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CRM Marketing Definition: CRM Database & Automation Software | Optimove Learning Center
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What is Customer Analytics Software & CRM Data Analysis
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Bittersweet June: The Return of Online Sports Betting
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How Discounts Affect Customer Lifetime Value
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Bet on Your New Players the Right Way
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Where are You on the CRM Manager's Evolution Curve?
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Get a Taste of How to Acquire High-Value Customers
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