Associated with
Kim Peterson
Caleb Blondet-Fraser
Posted Nov 2, 2022
•
4 min read
How to Clean Your Data & Put it to Work to Create Pipeline
Dirty data has a negative impact on efficiency, productivity, and ultimately revenue. Data cleansing should be done regularly in your CRM and data quality software can help, but don't stop there. Actioning the data is what ultimately drives revenue.
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