Things to think about before you start a video project
Associated with
Hope Morley Hope Morley
Guy Bauer Guy Bauer
Tory Merritt Tory Merritt
Things to think about before you start a video project
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Whether it's your first marketing video or your one-hundredth broadcast spot, video development and production can be exciting - the possibilities of a great story, the feeling of accomplishment when the final creative is a "go", and the rush of pre-production and the shoot. Not to mention the pride you feel when your video is shared or presented for the first time (and the EOY performance bonus you receive when the video has knocked the KPIs out of the park ain't too shabby either.)

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