Building An Authentic Relationship And Community With Your Customers And Fans At Scale (with Shira Levine)
Associated with
Matt Bilotti Matt Bilotti
Shira Levine Shira Levine
1 min read
Building An Authentic Relationship And Community With Your Customers And Fans At Scale (with Shira Levine)

After developing the Power Sellers program at eBay, Shira has built incredible communities at scale for Sephora, Zynga, and DC Comics over the years. When you build up programs with thousands or millions of active and engaged members, you might imagine it becomes incredibly difficult to build authentic relationships with that community. In this episode, Shira breaks down how it's possible and how you can and should think about community development in your market.

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