Arrow left
Attribution / LiveRamp / Event Sessions
The Secret's in the (Data) Sauce: How Subway Serves Media Measurement Success
Associated with
John-Michael del Valle John-Michael del Valle
Patrick Handley Patrick Handley
Posted Mar 13, 2025
The Secret's in the (Data) Sauce: How Subway Serves Media Measurement Success
LiveRamp LiveRamp

In this fireside chat from RampUp 2025, Pat Handley, VP of Analytics, Subway, shares the brand's approach to using data to understand & optimize marketing.

Other content from LiveRamp
Explore all
Think Outside the Box: Collaboration Innovation
Event Session
Think Outside the Box: Collaboration Innovation
How Financial Services Brands Balance Privacy and Performance
Event Session
How Financial Services Brands Balance Privacy and Performance
Media Networks Aren't Just for Retailers: Fuel a Flywheel of Growth with Your Consumer Data
Event Session
Media Networks Aren't Just for Retailers: Fuel a Flywheel of Growth with Your Consumer Data
How United Airlines, MGM Resorts, and Uber Create Unforgettable Guest Journeys
Event Session
How United Airlines, MGM Resorts, and Uber Create Unforgettable Guest Journeys
Featured by Salesforce
How To Build Lead Generation Tactics That Work
Featured
Article
How To Build Lead Generation Tactics That Work
Salesforce Claimed Salesforce