The Art of the Hospitality Merger: Protecting Brand Value While Evolving
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Mike Allton Mike Allton
Posted Jun 6, 2025 14 min read
The Art of the Hospitality Merger: Protecting Brand Value While Evolving

In this recap of Social Pulse: Hospitality Edition, powered by Agorapulse, guest Ashley Currin, Director of Marketing at CSI DMC, brings unique insights into the delicate art of brand evolution during major organizational change. Ashley is currently steering one of the industry's most significant mergers between CSI DMC and 360 DG.