Stephanie Jaynes, marketing director at Citadel Insurance , faced significant challenges managing social media for multiple niche insurance programs with limited resources. After adopting Agorapulse, her team cut social media management time in half, successfully expanded to multiple niche audiences, and made data-driven decisions that improved engagement across platforms. The centralized platform enabled better team collaboration and helped transform their social media approach from reactive to strategic. Underwriting the Expert: Meet Citadel Insurance Citadel Insurance is a specialized insurance brokerage based in Utah that serves unique professional segments, including home inspectors, beauty professionals, transportation companies, and nutraceuticals. Unlike traditional insurance