It takes more than old-fashioned intuition to effectively gain insight from your leads in this day and age. With more tools available, and a growing pool of information readily available, it's  a daunting task to work through every lead that comes along. When the lists come in, don't be overwhelmed. Don't become impersonal in your approach because you think you don't have the time. Start working smarter, not harder, when it comes to your leads and you will quickly see the benefits of a more personal approach. 1. Be fast in your response. The average contact with a lead happens 61 hours [...]