Associated with
Rebecca Miller
What is Event-Led Growth?
There are so many reasons why companies host events, from building brand awareness to generating pipeline. And events work for these goals. Splash's 2024 Outlook on Events report shows that 77% of marketers say events are the most effective marketing channel.
But not all of them have done events right. Read on to find out how event led growth can drive pipeline and revenue growth
More Ways to Read:
📓
Original Deep Dive
--
The full article for those who want to immerse themselves
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Splash
Featured by agorapulse
