Building a Strong Business Case for Event Marketing Tools

In case you're a bit beind on your playlist, here's a brief summary that delves into a recent conversation between Camille White-Stern and Splash CFO Matthew Curry on Splash's podcast, Checked In. In the episode, Matthew shares essential insights on creating a compelling business case for event marketing tools.

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📓 Original Deep Dive The full article for those who want to immerse themselves
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