In this episode of Growth Masterminds, John Koetsier interviews Archie Stonehill, Head of Product at Stash Gigi, to discuss the digital games industry and the evolution of direct-to-consumer platforms. They discuss the rise of third-party app stores, Apple and Google's 'app store tax', the Digital Markets Act in Europe, and how developers can shift towards alternative distribution channels.
Stonehill explains the motivation behind Stash.gg, a platform that supports gaming developers in becoming their own platforms and processing their own payments, and shares insights on how developers can engage with their users directly to optimize profitability and improve overall gaming experience.