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Posted Sep 7, 2022
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16 min read
Free Ebook: How to Craft a Successful Influencer Marketing Strategy
Do you remember Nike Air Jordans? In 1984, Nike made over $70 million just for getting iconic basketball player Michael Jordan to wear their sneakers during basketball matches.
Was this the beginning of influencer marketing?
Over the last few years, the influencer marketing industry has exploded. Especially with the introduction of social media platforms and the rise of technology.
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