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So You Want To Create A Category. Here's What Gainsight's CMO Says You Should Do.
Associated with
Dave Gerhardt Dave Gerhardt
Molly Sloan Molly Sloan
Anthony Kennada Anthony Kennada
Posted Jun 10, 2019 • 33 min read
So You Want To Create A Category. Here's What Gainsight's CMO Says You Should Do.
Drift Drift

Want to know the secret to category creation? In this episode, the CMO of Gainsight shares the five things they did to create a category in the B2B space.

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