Risks to Consider & Mitigation Strategies (Selling is Hard. Buying is Harder.)
Risks to Consider & Mitigation Strategies (Selling is Hard. Buying is Harder.)

Risks to Consider and Mitigation Strategies Remember that your champion is taking risks for you inside their organization. They wouldn't do it if they didn't have some personal benefit (see the section on Emotional ROI in the book), but nonetheless, they are taking risks. In your role as the buy...

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