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Consensus

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Demand Gen's B2B Marketing Exchange: Top 3 Takeaways
Article
Demand Gen's B2B Marketing Exchange: Top 3 Takeaways
Consensus Consensus
B2B Social Media Marketing 101
Article
B2B Social Media Marketing 101
Consensus Consensus
How to Avoid Bad Sales Demos by Using Old School Wisdom
Article
How to Avoid Bad Sales Demos by Using Old School Wisdom
Consensus Consensus
Accelerate Pipeline Production: The Power of Personalized Demo Automation in Pre-Sales
Article
Accelerate Pipeline Production: The Power of Personalized Demo Automation in Pre-Sales
Consensus Consensus
Overcoming Sales Objections with "Verbal Judo": Feel, Felt, Found
Article
Overcoming Sales Objections with "Verbal Judo": Feel, Felt, Found
Consensus Consensus
Channel Partner Accelerator
Article
Channel Partner Accelerator
Consensus Consensus
Where and when to scale presales?
Article
Where and when to scale presales?
Consensus Consensus
Demo Video Scripts: 7 Steps to Better Script Writing
Article
Demo Video Scripts: 7 Steps to Better Script Writing
Consensus Consensus
B2B Advertising That Actually Converts: Landing Page + Consensus Demo
Article
B2B Advertising That Actually Converts: Landing Page + Consensus Demo
Consensus Consensus
5 Crucial Tips to Recording the Best Product Video
Article
5 Crucial Tips to Recording the Best Product Video
Consensus Consensus

Latest Content

What is Buyer Enablement?
Article
What is Buyer Enablement?
Consensus Consensus
#37 Rene Voogt - Are Sales and Presales really coming together to help buyers?
Podcast Episode
#37 Rene Voogt - Are Sales and Presales really coming together to help buyers?
Consensus Consensus
Best Presales Books from 2022
Article
Best Presales Books from 2022
Consensus Consensus
Why is Personality & Passion in Presales so vital?
Podcast Episode
Why is Personality & Passion in Presales so vital?
Consensus Consensus
How can presales can support post-sale activities?
Podcast Episode
How can presales can support post-sale activities?
Consensus Consensus
Where and when to scale presales?
Article
Where and when to scale presales?
Consensus Consensus
Consensus Webinars
Video
Consensus Webinars
Consensus Consensus
Presales Glossary
Article
Presales Glossary
Consensus Consensus
Personas of Sales
Article
Personas of Sales
Consensus Consensus
Story Arcs
Article
Story Arcs
Consensus Consensus

Articles

503
What is Buyer Enablement?
Article
What is Buyer Enablement?
Best Presales Books from 2022
Article
Best Presales Books from 2022
Where and when to scale presales?
Article
Where and when to scale presales?
Presales Glossary
Article
Presales Glossary
Personas of Sales
Article
Personas of Sales
Story Arcs
Article
Story Arcs
Demo Creation Process
Article
Demo Creation Process
The 4 Milestones that Matter Most in Every Evaluation
Article
The 4 Milestones that Matter Most in Every Evaluation
Decide on Demo Type
Article
Decide on Demo Type
Anatomy of a Demo
Article
Anatomy of a Demo
Influential Messaging
Article
Influential Messaging
7 Habits to Conquer Evaluations
Article
7 Habits to Conquer Evaluations
What is the role of product demos in buyer enablement?
Article
What is the role of product demos in buyer enablement?
The (Updated) Presales Reading List
Article
The (Updated) Presales Reading List
Buyer Enablement Training for Presales & Sales Teams (Selling is Hard. Buying is Harder.)
Article
Buyer Enablement Training for Presales & Sales Teams (Selling is Hard. Buying is Harder.)
Social Proof by Stakeholder Role, Segment, Use Case (Selling is Hard. Buying is Harder.)
Article
Social Proof by Stakeholder Role, Segment, Use Case (Selling is Hard. Buying is Harder.)
Social Proof by Stakeholder Role, Segment, Use Case (Selling is Hard. Buying is Harder.)
Article
Social Proof by Stakeholder Role, Segment, Use Case (Selling is Hard. Buying is Harder.)
5 Ways to Know Your Business Needs Buyer Enablement Tools
Article
5 Ways to Know Your Business Needs Buyer Enablement Tools
5 Ways to Know Your Business Needs Buyer Enablement Tools
Article
5 Ways to Know Your Business Needs Buyer Enablement Tools
Demo Video Analytics: Your Presales Team's Biggest Strength
Article
Demo Video Analytics: Your Presales Team's Biggest Strength
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Case Studies

14
1500 demos eliminated from Presales workload in 2020
Case Study
1500 demos eliminated from Presales workload in 2020
1500 demos eliminated from Presales workload in 2020
Case Study
1500 demos eliminated from Presales workload in 2020
How Autodesk gave their team 30% more time to hit the same quota
Case Study
How Autodesk gave their team 30% more time to hit the same quota
How Oracle scaled presales by over 20% while slashing operating costs
Case Study
How Oracle scaled presales by over 20% while slashing operating costs
How Access used digital demos to help scale Presales while growing company revenue by over 20X
Case Study
How Access used digital demos to help scale Presales while growing company revenue by over 20X
How Coupa got in front of prospects at a scale equal to having 4 additional full time SCs.
Case Study
How Coupa got in front of prospects at a scale equal to having 4 additional full time SCs.
How AdvancedMD increased their lead-to-close rate by 44%
Case Study
How AdvancedMD increased their lead-to-close rate by 44%
How Trintech reduced unqualified demos by 89% with Consensus
Case Study
How Trintech reduced unqualified demos by 89% with Consensus
How Access used digital demos to help scale Presales while growing company revenue by over 20X
Case Study
How Access used digital demos to help scale Presales while growing company revenue by over 20X
How Oracle scaled presales by over 20% while slashing operating costs
Case Study
How Oracle scaled presales by over 20% while slashing operating costs
Consensus Customer Stories
Case Study
Consensus Customer Stories
Consensus Customer Stories
Case Study
Consensus Customer Stories
Consensus Raises $15 Million Series B to Scale Presales With Intelligent Demo Automation
Case Study
Consensus Raises $15 Million Series B to Scale Presales With Intelligent Demo Automation
Enterprise Customer Case Study
Case Study
Enterprise Customer Case Study

eBooks

11

Infographics

12

Podcast Episodes

50
#38 Tom Curtress - What are emotionally driven buying decisions?
Podcast Episode
#38 Tom Curtress - What are emotionally driven buying decisions?
#37 Rene Voogt - Are Sales and Presales really coming together to help buyers?
Podcast Episode
#37 Rene Voogt - Are Sales and Presales really coming together to help buyers?
Why is Personality & Passion in Presales so vital?
Podcast Episode
Why is Personality & Passion in Presales so vital?
How can presales can support post-sale activities?
Podcast Episode
How can presales can support post-sale activities?
What's changing in B2B that reinforces the value of Presales?
Podcast Episode
What's changing in B2B that reinforces the value of Presales?
How do you elevate Presales from demo jockey to sales co-pilot?
Podcast Episode
How do you elevate Presales from demo jockey to sales co-pilot?
How do you build, manage and scale Presales teams?
Podcast Episode
How do you build, manage and scale Presales teams?
How do SEs do fewer wasted demos and more high impact activities?
Podcast Episode
How do SEs do fewer wasted demos and more high impact activities?
How do you measure SE performance and how can Presales be successful?
Podcast Episode
How do you measure SE performance and how can Presales be successful?
How do SEs grow and stay motivated in their careers?
Podcast Episode
How do SEs grow and stay motivated in their careers?
How do SEs stop thinking of themselves as subordinate to sales?
Podcast Episode
How do SEs stop thinking of themselves as subordinate to sales?
What's the role of the SE in the customer lifecycle?
Podcast Episode
What's the role of the SE in the customer lifecycle?
Consensus Podcasts: What are 3 transformational forces in Sales Engineering right now?
Podcast Episode
Consensus Podcasts: What are 3 transformational forces in Sales Engineering right now?
How do SEs get AEs to let them do adequate discovery? What is that?
Podcast Episode
How do SEs get AEs to let them do adequate discovery? What is that?
Consensus Podcasts:What exactly is good discovery and why is understanding it so important?
Podcast Episode
Consensus Podcasts:What exactly is good discovery and why is understanding it so important?
Consensus Podcasts:How do you qualify good prospects and deal with people 'just browsing'?
Podcast Episode
Consensus Podcasts:How do you qualify good prospects and deal with people 'just browsing'?
How do you retain your top people, and preserve their knowledge and expertise if they leave?
Podcast Episode
How do you retain your top people, and preserve their knowledge and expertise if they leave?
How do you retain your top people, and preserve their knowledge and expertise if they leave?
Podcast Episode
How do you retain your top people, and preserve their knowledge and expertise if they leave?
How do you lead from where you are in Presales, especially for women?
Podcast Episode
How do you lead from where you are in Presales, especially for women?
How do you lead from where you are in Presales, especially for women?
Podcast Episode
How do you lead from where you are in Presales, especially for women?
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Reports

4

Toolkits

1

Videos

17
Consensus Webinars
Video
Consensus Webinars
Leveraging Data and Engaging Leadership to Scale Presales
Video
Leveraging Data and Engaging Leadership to Scale Presales
Panel: Presales KPIs You Need to Know and Leverage
Video
Panel: Presales KPIs You Need to Know and Leverage
The 4 Personas SEs Encounter and How to Manage Difficult Personalities
Video
The 4 Personas SEs Encounter and How to Manage Difficult Personalities
6 Ways to Make Your Product Screen Recordings More Effective
Video
6 Ways to Make Your Product Screen Recordings More Effective
When Did Presales Suddenly Become Cool?
Video
When Did Presales Suddenly Become Cool?
What Do You Expect?! Getting the Most Out of Your Salesperson
Video
What Do You Expect?! Getting the Most Out of Your Salesperson
Consensus Research
Video
Consensus Research
WEBINAR: Fabulously Successful Presales/Sales Partnering Principles
Video
WEBINAR: Fabulously Successful Presales/Sales Partnering Principles
How We Used Video to Drive $44K From Our Unsubscribers
Video
How We Used Video to Drive $44K From Our Unsubscribers
How the Skill of Driving Agreement is Changing B2B Sales [Video]
Video
How the Skill of Driving Agreement is Changing B2B Sales [Video]
Stories About Passion and Entrepreneurship from CEO Garin Hess
Video
Stories About Passion and Entrepreneurship from CEO Garin Hess
Cut Sales Cycles by 68%
Video
Cut Sales Cycles by 68%
Use Adobe Illustrator to Create Videoscribe Whiteboard Animation Videos
Video
Use Adobe Illustrator to Create Videoscribe Whiteboard Animation Videos
The Difference Between Scripts: Training Videos vs. Product Demo Video
Video
The Difference Between Scripts: Training Videos vs. Product Demo Video
Your Body Language Shapes Who You Are - TED Talk
Video
Your Body Language Shapes Who You Are - TED Talk
Webinar - A Seat at the Table; How Presales Achieves a Strategic Voice
Video
Webinar - A Seat at the Table; How Presales Achieves a Strategic Voice

Webinars

104
Discovery on the Fly? Some Plane Thinking
Webinar
Discovery on the Fly? Some Plane Thinking
Discovery on the Fly? Some Plane Thinking
Webinar
Discovery on the Fly? Some Plane Thinking
What's the "Minimum Viable Demo" & How does it relate to the Six Demo Types?
Webinar
What's the "Minimum Viable Demo" & How does it relate to the Six Demo Types?
What's the "Minimum Viable Demo" & How does it relate to the Six Demo Types?
Webinar
What's the "Minimum Viable Demo" & How does it relate to the Six Demo Types?
From SE to C-Suite: Essential Keys to a Leadership Role
Webinar
From SE to C-Suite: Essential Keys to a Leadership Role
From SE to C-Suite: Essential Keys to a Leadership Role
Webinar
From SE to C-Suite: Essential Keys to a Leadership Role
Leveraging Data and Engaging Leadership to Scale Presales
Webinar
Leveraging Data and Engaging Leadership to Scale Presales
Out of the Blocks: Getting Presales Onboarding Right
Webinar
Out of the Blocks: Getting Presales Onboarding Right
Out of the Blocks: Getting Presales Onboarding Right
Webinar
Out of the Blocks: Getting Presales Onboarding Right
Panel: Presales KPIs You Need to Know and Leverage
Webinar
Panel: Presales KPIs You Need to Know and Leverage
EXPERT PANEL: The Presales/Sales Relationship
Webinar
EXPERT PANEL: The Presales/Sales Relationship
EXPERT PANEL: The Presales/Sales Relationship
Webinar
EXPERT PANEL: The Presales/Sales Relationship
Presales Everywhere: Expanding Presales' Value and Reach Throughout the Entire Buying Process
Webinar
Presales Everywhere: Expanding Presales' Value and Reach Throughout the Entire Buying Process
Presales Everywhere: Expanding Presales' Value and Reach Throughout the Entire Buying Process
Webinar
Presales Everywhere: Expanding Presales' Value and Reach Throughout the Entire Buying Process
Research Roundup: Insights from the 2021 SE Compensation and Workload Report
Webinar
Research Roundup: Insights from the 2021 SE Compensation and Workload Report
Research Roundup: Insights from the 2021 SE Compensation and Workload Report
Webinar
Research Roundup: Insights from the 2021 SE Compensation and Workload Report
"Selling is Hard. Buying is Harder." - How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle
Webinar
"Selling is Hard. Buying is Harder." - How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle
"Selling is Hard. Buying is Harder." - How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle
Webinar
"Selling is Hard. Buying is Harder." - How Buyer Enablement Drives Digital Sales and Shortens the Sales Cycle
The 4 Personas SEs Encounter and How to Manage Difficult Personalities
Webinar
The 4 Personas SEs Encounter and How to Manage Difficult Personalities
6 Ways to Make Your Product Screen Recordings More Effective
Webinar
6 Ways to Make Your Product Screen Recordings More Effective
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What is Demo Automation?

Any demo done right is more of a conversation than a broadcast. You discover what’s most important to your prospect and then conform your demo to those interests.

Consensus demo automation involves creating an interactive video experience, where viewers select which topics are most and least important to them.

Their choices create a custom timeline that prioritizes their interests and minimizes or eliminates topics that are less important, driving up relevance and eng

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503
articles
14
case studies
11
ebooks
12
infographics
50
podcast episodes
4
reports
1
toolkit
17
videos
104
webinars
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