Revenue Protection in a Down Market: Master the 4 Ps
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Christine Maxey Christine Maxey
Posted Oct 6, 2023 6 min read
Revenue Protection in a Down Market: Master the 4 Ps

LeanData Senior Director of RevOps Christine Maxey shares four recommendations for revenue protection in a down market. To protect your company's revenue, it's important to track people intent, people movement, tap into partner relationships for cross-selling, and stay on top of your customers' usage of your product.

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