Associated with
Dafna Sheinberg Bitman
Roni Sfadya
Posted Jan 5, 2023
•
4 min read
What Lottery Brands Can Learn from Casino Operators in CRM
Be it Sports Betting, Casino, Lottery, or Bingo – players are looking for a personalized experience that will delight and engage them. Innovative gaming brands understand that a customer-led approach has to be put at the forefront of their marketing strategy. Inevitably, some gaming categories do it better than others. For instance, there's a lot ... Continued
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