In this multi-episode miniseries, we'll learn how to unlock the true potential of AI in event marketing. The one and only Cathy McPhillips, CGO of the Marketing AI Institute, shares how she harnessed the power of AI to create an unforgettable event experience at MAICON. Discover her secret to finding the right AI tools to make an impact and how she navigates through the hype to maximize the value of AI for events.