Why customer marketing is one of the fastest-growing titles in SaaS
Associated with
Tara Robertson Tara Robertson
Katie Meeker Katie Meeker
26 min read
Why customer marketing is one of the fastest-growing titles in SaaS

Katie Meeker, the Director of Customer Marketing at iCIMS, talks about why customer marketers should report into marketing, the martech stack they use, and her predictions for the future of customer marketing.