Predictive Lead Scoring: What Does It Do & How Can You Use It in Your Analytics?
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Alexa Drake Alexa Drake
11 min read
Predictive Lead Scoring: What Does It Do & How Can You Use It in Your Analytics?

But AI takes it further with predictive lead scoring, using data and machine learning to identify patterns and forecast which leads are worth your time. What is predictive lead scoring Predictive lead scoring uses AI and machine learning to analyze past data and identify leads most likely to...

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