How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%

Customer Data Platform (CDP) / Zeta Global / Case Studies

How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%

Associated with

Vsevolod Plokhov

Posted Sep 1, 2023 • 3 min read

How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%

See how Zeta helped one of the worlds leading phone makers (Samsung) in boosting ROAS by more than 30% for eCommerce.

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