Zeta Global

Zeta Global

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Why Using Retina Images in Email Matters for Marketing
Article
Why Using Retina Images in Email Matters for Marketing
Zeta Global Zeta Global
Automotive: Using Omnichannel to Increase Automotive Sales by 18%
Case Study
Automotive: Using Omnichannel to Increase Automotive Sales by 18%
Zeta Global Zeta Global
The Art of Up-selling and Cross-selling to Your Customers Using Marketing Automation
Article
The Art of Up-selling and Cross-selling to Your Customers Using Marketing Automation
Zeta Global Zeta Global
Opportunity Explorer Video
Video
Opportunity Explorer Video
Zeta Global Zeta Global
Using Email Campaigns to Win at Lifecycle Marketing (With Examples)
Article
Using Email Campaigns to Win at Lifecycle Marketing (With Examples)
Zeta Global Zeta Global
How Omnichannel Personalization Grows Customer LTV
Article
How Omnichannel Personalization Grows Customer LTV
Zeta Global Zeta Global
[Infographic]10 Marketing automation do's and don'ts for your business
Infographic
[Infographic]10 Marketing automation do's and don'ts for your business
Zeta Global Zeta Global
The Art of Customer Onboarding using Email Nurturing
Article
The Art of Customer Onboarding using Email Nurturing
Zeta Global Zeta Global
Personalization vs Segmentation: Why Segmentation is Not Personalization
Article
Personalization vs Segmentation: Why Segmentation is Not Personalization
Zeta Global Zeta Global
Zeta's 2022 Holiday Marketing & Retail Trends Report
Article
Zeta's 2022 Holiday Marketing & Retail Trends Report
Zeta Global Zeta Global

Latest Content

Sync or Swim: The Practical Benefits of Integrating Your ESP with a CDP
Article
Sync or Swim: The Practical Benefits of Integrating Your ESP with a CDP
Zeta Global Zeta Global
Empowering Retail Marketers with AI: The Zeta Advantage
Article
Empowering Retail Marketers with AI: The Zeta Advantage
Zeta Global Zeta Global
The Secrets of Customer Centricity – Part 4: Operational Alignment and The Role of AI
Article
The Secrets of Customer Centricity – Part 4: Operational Alignment and The Role of AI
Zeta Global Zeta Global
The 2024 Customer Data Platform: What Marketers [Actually] Need to Know about CDPs
Article
The 2024 Customer Data Platform: What Marketers [Actually] Need to Know about CDPs
Zeta Global Zeta Global
Precision, Personalization, and Predictive Power
Article
Precision, Personalization, and Predictive Power
Zeta Global Zeta Global
What Gmail and Yahoo's Inbox Updates Mean for Your Email Program
Article
What Gmail and Yahoo's Inbox Updates Mean for Your Email Program
Zeta Global Zeta Global
The Impact of AI on Digital Content and Streaming Platforms
Article
The Impact of AI on Digital Content and Streaming Platforms
Zeta Global Zeta Global
7 Marketing Predictions for 2024​
Article
7 Marketing Predictions for 2024​
Zeta Global Zeta Global
What's In Store for 2024: Industry Leaders and Influencers Weigh In
Video
What's In Store for 2024: Industry Leaders and Influencers Weigh In
Zeta Global Zeta Global
Kia Germany Partners with Zeta to Deliver Higher Quality Leads and Engagement
Video
Kia Germany Partners with Zeta to Deliver Higher Quality Leads and Engagement
Zeta Global Zeta Global

Articles

335
Sync or Swim: The Practical Benefits of Integrating Your ESP with a CDP
Article
Sync or Swim: The Practical Benefits of Integrating Your ESP with a CDP
Empowering Retail Marketers with AI: The Zeta Advantage
Article
Empowering Retail Marketers with AI: The Zeta Advantage
The Secrets of Customer Centricity – Part 4: Operational Alignment and The Role of AI
Article
The Secrets of Customer Centricity – Part 4: Operational Alignment and The Role of AI
The 2024 Customer Data Platform: What Marketers [Actually] Need to Know about CDPs
Article
The 2024 Customer Data Platform: What Marketers [Actually] Need to Know about CDPs
Precision, Personalization, and Predictive Power
Article
Precision, Personalization, and Predictive Power
What Gmail and Yahoo's Inbox Updates Mean for Your Email Program
Article
What Gmail and Yahoo's Inbox Updates Mean for Your Email Program
The Impact of AI on Digital Content and Streaming Platforms
Article
The Impact of AI on Digital Content and Streaming Platforms
7 Marketing Predictions for 2024​
Article
7 Marketing Predictions for 2024​
Secrets of Customer Centricity, Part 3: Cross-channel Alignment
Article
Secrets of Customer Centricity, Part 3: Cross-channel Alignment
Google's Inactive Account Policy Update: What Marketers Need to Know
Article
Google's Inactive Account Policy Update: What Marketers Need to Know
How Media Companies Are Approaching Addressable TV
Article
How Media Companies Are Approaching Addressable TV
The Secrets of Customer Centricity – Part 2: Understanding Your Customer
Article
The Secrets of Customer Centricity – Part 2: Understanding Your Customer
How Auditing Your Tech Stack Can Unlock Your Marketing Potential
Article
How Auditing Your Tech Stack Can Unlock Your Marketing Potential
Using Intelligence to Drive Customer Growth in Travel and Hospitality
Article
Using Intelligence to Drive Customer Growth in Travel and Hospitality
How Generative AI Impacts your Digital Transformation Strategy
Article
How Generative AI Impacts your Digital Transformation Strategy
The Secrets of Customer Centricity – Part 1: Building the Foundation
Article
The Secrets of Customer Centricity – Part 1: Building the Foundation
New App Unlock the Power of Customer Growth Intelligence within Snowflake
Article
New App Unlock the Power of Customer Growth Intelligence within Snowflake
Using Intelligence to Drive Customer Growth in Retail
Article
Using Intelligence to Drive Customer Growth in Retail
5 Key Strategies to Win New Business in an Uncertain Economy
Article
5 Key Strategies to Win New Business in an Uncertain Economy
How to Identify Repeat Customers and Drive Profitability
Article
How to Identify Repeat Customers and Drive Profitability
Explore all Arrow right

Case Studies

18
How Toyota Increased Conversion Rates by 360% with Individualized Omnichannel Engagement
Case Study
How Toyota Increased Conversion Rates by 360% with Individualized Omnichannel Engagement
How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
Case Study
How Samsung Leveraged Intent-Based Segmentation to Increase ROAS by 33%
How Hibbett Sports Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50%
Case Study
How Hibbett Sports Unlocked 1:1 Individualization and Decreased Campaign Creation Time by 50%
How Rent-A-Center Increased ROI by 300% by Unifying Their Data and Streamlining Campaign Validation
Case Study
How Rent-A-Center Increased ROI by 300% by Unifying Their Data and Streamlining Campaign Validation
Online Gambling: Boosting Conversions in Social and Programmatic by 65%
Case Study
Online Gambling: Boosting Conversions in Social and Programmatic by 65%
Telecom: Using Customer Data to Improve Service and Retention
Case Study
Telecom: Using Customer Data to Improve Service and Retention
eCommerce: Boosting ROAS by More Than 30%
Case Study
eCommerce: Boosting ROAS by More Than 30%
Automotive: Using Omnichannel to Increase Automotive Sales by 18%
Case Study
Automotive: Using Omnichannel to Increase Automotive Sales by 18%
Automotive: Increasing Clicks and Maximizing Conversions
Case Study
Automotive: Increasing Clicks and Maximizing Conversions
Financial Services: Achieving 6X ROI From a Single Email Campaign
Case Study
Financial Services: Achieving 6X ROI From a Single Email Campaign
Media: Using Email to Captivate Readers and Attract New Followers
Case Study
Media: Using Email to Captivate Readers and Attract New Followers
The RealReal Boosts ROAS by 57% by partnering with Zeta
Case Study
The RealReal Boosts ROAS by 57% by partnering with Zeta
Retail: Delivering a 150% Lift in Click Rates
Case Study
Retail: Delivering a 150% Lift in Click Rates
Retail: Identifying 3 Million In-Market Customers
Case Study
Retail: Identifying 3 Million In-Market Customers
Consumer Packaged Goods: Re-Engaging With 100K Customers
Case Study
Consumer Packaged Goods: Re-Engaging With 100K Customers
Sporting Goods Retailer Implements Cost Effective Email Retargeting
Case Study
Sporting Goods Retailer Implements Cost Effective Email Retargeting
Lifting Email Click Rates by 16% for Leading Insurance Company
Case Study
Lifting Email Click Rates by 16% for Leading Insurance Company
Zeta Global Helps Online Retailer Increase Open Rates By 29%
Case Study
Zeta Global Helps Online Retailer Increase Open Rates By 29%

eBooks

7

Infographics

7

Reports

2

Videos

20
What's In Store for 2024: Industry Leaders and Influencers Weigh In
Video
What's In Store for 2024: Industry Leaders and Influencers Weigh In
Kia Germany Partners with Zeta to Deliver Higher Quality Leads and Engagement
Video
Kia Germany Partners with Zeta to Deliver Higher Quality Leads and Engagement
"Intuitive and Accessible" Makes Zeta a Perfect Fit for Haggar Clothing
Video
"Intuitive and Accessible" Makes Zeta a Perfect Fit for Haggar Clothing
Predictions for 2023 - What Will Impact Tomorrow's Marketers?
Video
Predictions for 2023 - What Will Impact Tomorrow's Marketers?
Unlock Customer Obsession with Email Marketing
Video
Unlock Customer Obsession with Email Marketing
Zeta Data & AI Lab Tour
Video
Zeta Data & AI Lab Tour
Zeta Marketing Platform: Audience Explorer Demonstration
Video
Zeta Marketing Platform: Audience Explorer Demonstration
Zeta Marketing Platform: Overview
Video
Zeta Marketing Platform: Overview
FAQ Zeta Data Cloud Video
Video
FAQ Zeta Data Cloud Video
Product Video - Data & Identity Management
Video
Product Video - Data & Identity Management
Product Video - Zeta's Customer Experience
Video
Product Video - Zeta's Customer Experience
Product Video - Zeta's CDP+
Video
Product Video - Zeta's CDP+
Opportunity Explorer Video
Video
Opportunity Explorer Video
Customer Acquisition Video
Video
Customer Acquisition Video
Driving Outcomes through Omnichannel Solutions
Video
Driving Outcomes through Omnichannel Solutions
Data Cloud Video
Video
Data Cloud Video
The All Important Battle for Data Control
Video
The All Important Battle for Data Control
Walled Gardens are Here to Stay
Video
Walled Gardens are Here to Stay
The Best Marketer's Will Incorporate AI Into Their Toolbox
Video
The Best Marketer's Will Incorporate AI Into Their Toolbox
Marketers Must Become Technologists
Video
Marketers Must Become Technologists

Webinars

2

Website Website LinkedIn LinkedIn Twitter Twitter Instagram Instagram
335
articles
18
case studies
7
ebooks
7
infographics
2
reports
20
videos
2
webinars