Arrow left
Customer Data Platform (CDP) / Segment / Case Studies
Lessons from SIGNAL Conference: How IBM used Twilio Segment to improve product adoption across 200 products | Twilio Segment Blog
Associated with
Kelly Kirwan Kelly Kirwan
4 min read
Lessons from SIGNAL Conference: How IBM used Twilio Segment to improve product adoption across 200 products | Twilio Segment Blog
Segment Segment

Learn how IBM increased product adoption and reduced churn across its suite of 200 products, using Twilio Segment

Other content from Segment
Explore all
The Art of Simplicity: AI, Brand Perception, and CX
Podcast Episode
The Art of Simplicity: AI, Brand Perception, and CX
How to accelerate time-to-value with a personalized customer onboarding campaign
Article
How to accelerate time-to-value with a personalized customer onboarding campaign
Data Collaboration: Privacy, Clean Rooms, and Interoperability
Podcast Episode
Data Collaboration: Privacy, Clean Rooms, and Interoperability
Building Flexible Data Architectures for Enhanced Customer Engagement
Podcast Episode
Building Flexible Data Architectures for Enhanced Customer Engagement
Featured by Content Workshop
The Dual Audiences of Cybersecurity Content Marketing
Featured
Article
The Dual Audiences of Cybersecurity Content Marketing
Content Workshop Claimed Content Workshop