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Why a data governance strategy is essential to your data management | Data Strategy
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Product-Led Growth 101: Serve before you sell | Segment Blog
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Individualization without cookies: The missing ingredient
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Schnucks increased personalized campaigns 200% with Segment
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How Instacart uses data to improve the grocery delivery experience
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How Contentful uses Segment to optimize marketing performance and product design
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 Typeform Case Story
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Journey-Centric Marketing is Under Delivering. Here's What To Do About It.  | Segment Blog
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 How A Data Strategy Framework Simplifies Data Collection
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Typeform uses Protocols to fuel growth through trusted customer data
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Latest Content

​​Adding Value in the Consumer Health Journey
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7 ways to 'ai-mplify' your marketing strategy using artificial intelligence
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 How to Increase AI Adoption to Drive ROI with Trusted Data
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CustomerAI Meets Serverless - Connect to thousands of integrations with natural language
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How to collaborate across marketing & engineering teams when purchasing new technology
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Segment is a customer data platform that helps every team access clean and reliable customer data to make real-time decisions, accelerate growth, and personalize experiences.

Today, over 20,000 companies across 70+ countries use Segment, from fast-growing businesses like Instacart, Peloton, and Bonobos to some of the world’s largest organizations like Levi’s, Intuit, and FOX. With Segment, companies can connect and activate reliable first-party data across 300+ marketing, analytics, and data w...
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