Associated with
Dani Amitay
Posted Jun 17, 2021
•
8 min read
Going from Tens to Hundreds of Customer Segments: Here's How Optimove is Eating Its Own Dog Food
Using Optimove's segmentation and orchestration capabilities, we were able to practice what we preach and scale our CRM marketing personalization to hundreds of segments in under six months. All recurring campaigns that never, ever crossfire. Here's how we did it. Part 1 of 3
More
Ways to Read:
🧃
Juice It
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Optimove
Explore more in
Customer Data Platform (CDP)
Featured by agorapulse
![[Virtual Event] Agency Summit: Pinterest Edition](https://main-app-production-public.s3.amazonaws.com/smndyuefye9mt6ivj756hbj1er32 "[Virtual Event] Agency Summit: Pinterest Edition")
