Staying top of mind isn't just about individual touchpoints. Today's buying committees are bigger and take longer to evaluate purchase decisions. Marketers must not only capture the attention of the buying committee but also keep it over often longer sales cycles.
Introducing Madison Logic's ABM Connected TV.
With the release of ABM Connected TV, you can now harness our industry-leading data-driven approach to more precisely target and surround buyers wherever they are. Our newest offering unifies your campaigns while bringing an account-based approach to the broad reach of television.
The result? A seamless content and advertising strategy that maximizes exposure to your buying committee and drives demand for your solution. Now, you can deliver a consistent experience through a centralized ABM strategy, capturing the attention of your target accounts across the entire buying journey.