Posted Nov 30, 2023
•
4 min read
Google's Inactive Account Policy Update: What Marketers Need to Know
In December 2023, Google will begin removing accounts that have not been used within a two-year period. This applies to inactivity in all Google products, including Gmail. Here's what marketers need to know about the policy change.
More
Ways to Read:
🧃
Juice It
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Zeta Global
Explore more in
Customer Data Platform (CDP)
Featured by MarketMuse
