60% Of Companies Get Web Personalization Wrong. Here's 4 Steps To Get It Right.
Associated with
Sarah Frazier Sarah Frazier
Jane-Anne Mennella Jane-Anne Mennella
Posted Nov 25, 2019 8 min read
60% Of Companies Get Web Personalization Wrong. Here's 4 Steps To Get It Right.

78% of consumers want personalized marketing. Meaning if personalization isn't a priority for your brand, you're already behind the curve. Luckily, there's an easy place to get started: your website.

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