Product Strategy Teardown With Box's Ibrahim Bashir
Associated with
Maggie Crowley Maggie Crowley
Ibrahim Bashir Ibrahim Bashir
1 min read
Product Strategy Teardown With Box's Ibrahim Bashir

It's hard to have a tactical conversation about product strategy without giving away what you're up to as a business. But, product strategy is a critical discipline for product leaders. So in today's episode, Maggie and Ibrahim Bashir, GM & VP of Product at Box, tear down a product we all know to see if they can back into that product's strategy. Along the way they cover what product strategy actually is, what frameworks are helpful, what inputs go into a good strategy, and when you don't need a strategy at all. Looking for a deep dive into how product strategy works from an expert? This one's for you.

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