3C Podcast Episode: The role of personas in marketing with Joe Lazauskas
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Posted Aug 13, 2021 1 min read
3C Podcast Episode: The role of personas in marketing with Joe Lazauskas
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Joe Lazauskas is the Head of Marketing at Contently, a content marketing platform for creating content better and faster. He is the co-author of The Storytelling Edge and writes a popular newsletter on LinkedIn. Joe's recent article, Ditch the Personal and Find Your Muse, is about empathy, oxytocin, creativity, and creating the best content with one person in mind, the muse.

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