Why a tag manager is a frenemy to the CDP | Twilio Segment Blog
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Lisa Zavetz Lisa Zavetz
Tanner Chung Tanner Chung
8 min read
Why a tag manager is a frenemy to the CDP | Twilio Segment Blog

Tag managers and CDPs both allow marketers a more complete understanding of customer behavior. Which is better for your organization, and where do their features intersect? This blog shares insights into both tools & how they work together.

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