Content Sparring: Erica Schneider is charting her own path
Posted Aug 14, 2024
Content Sparring: Erica Schneider is charting her own path

In this episode of Content Briefly, we've interviewed Erica Schneider, Founder of Content Sparring, and discussed her unique, non-traditional approach to the business of content beyond just the craft and more.

00:00 Intro
02:29 Who is Erica Schneider?
03:15 Erica Schneider's background.
05:07 How LinkedIn fits into Content Sparring's strategy.
08:40 The target client at Content Sparring.
11:30 One effective hack to keep the content flowing.
17:51 Solopreneur vs. Creator.
19:36 Thoughts on employee turnover.
22:03 The flexibility and complexities of the creator economy.
25:05 Day-in-the-week at Content Sparring.
28:17 Learn more about Erica and Content Sparring and get in touch.
29:09 Outro