It's Not Always About Making Things Easier: When to Make Your Sign up Flow Harder.
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Kristen Berman Kristen Berman
Evelyn Gosnell Evelyn Gosnell
Posted Sep 5, 2019 7 min read
It's Not Always About Making Things Easier: When to Make Your Sign up Flow Harder.

We're all told to remove friction in our funnels. But, find out why it's actually helpful to create some friction in your user acquisiton and onboding funnel.

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