When you're stepping into your first marketing leadership role at a startup, choosing the right CEO to work with can make or break the journey. Mark knew he found that rare alignment when he met Evan Huck, CEO of UserEvidence.

So for this season of The Long Game, Mark flew out to Jackson Hole, Wyoming - Evan's backyard - for a day that blends real conversation, fresh powder, and yes...ski school drop-off for the kiddo.

Join them on the mountain as they swap stories over burritos, hype Mark up to hike Jackson's famous "Headwall", and dig into everything from founding UserEvidence to DJing Coachella and fly fishing fails.

Here's what they get into in this first episode:

• Startup Life in a Mountain Town: What it's really like living and working in Jackson Hole
• Early Career Arc: From San Diego roots to Stanford, SurveyMonkey, and the leap to CEO
• Side Quests: DJing at Coachella, volleyball championships, and running the Jackson party circuit
• Life Beyond Zoom: A rare look at Evan's world as a dad, snowboarder, and mountain town local
• From Surf to Snow: How nature, seasons, and life cadence shaped Evan's perspective

For more from Mark and the UserEvidence team:

Learn: https://userevidence.com
Subscribe: https://userevidence.com/newsletter
Listen: https://userevidence.com/the-proof-point