Big data for marketers: Why, how, and where to start
Associated with
Edward Ford Edward Ford
Khrystyna Grynko Khrystyna Grynko
21 min read
Big data for marketers: Why, how, and where to start

In this episode from our SuperSummit virtual event, Khrystyna Grynko, Cloud Customer Engineer at Google, takes you through all the steps to start utilizing big data as a marketer. She explores how to define your use cases and choose the right tools to unlock the power of your data within your marketing team.