Even though sales role-play within sales coaching is not a new concept, the way in which it's often used in companies can be detrimental to the company and its salespeople. However, if used correctly, role-playing can be a vital part of sales training and coaching.

Stuart Taylor, sales director at Allego, and Mark Ackers, co-founder and head of sales at MySalesCoach, shared their take on their sales role-play – the good and the bad. From speaking with both of them, I've teased out five things to keep in mind when deciding how to use sales role-playing scenarios in your company.