Modern Day Marketer: Flipping formats and being more authentic with your demand gen with Ellen Schwartze at Knotch 
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Modern Day Marketer: Flipping formats and being more authentic with your demand gen with Ellen Schwartze at Knotch 
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Ellen Schwartze is the Senior Director of Digital Demand Generation at Knotch, a content intelligence platform. In this episode, she talks about flipping formats in marketing, humanizing demand gen, and the benefit of synergy between revenue, brand, and marketing teams. Modern-day marketers, like Ellen, are team players, experimenters, and challengers of the status quo.

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