How Adevinta decreased marketing campaign costs by 200% with standardized, real-time customer data
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Aingeru Duarte Aingeru Duarte
Xavier Jurado Cristóbal Xavier Jurado Cristóbal
11 min read
How Adevinta decreased marketing campaign costs by 200% with standardized, real-time customer data
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With Twilio Segment, Adevinta experienced transformative organizational growth by creating a solid data infrastructure, allowing for greater personalization of marketing campaigns and an overall decrease in customer acquisition costs.

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