When Do You Post an Instagram Post vs. Story
4 min read
When Do You Post an Instagram Post vs. Story

When should you post an Instagram Story vs. Post?

Follow Agorapulse's easy steps to figuring out when to post a Story vs a Post, and check out the breakdown below.

Instagram Stories:
-Temporary, on a 24-hour window
-Can be posted on your profile highlights
-Recommended content: Flash sales, latest updates, behind-the-scenes looks at your brand, links

Instagram Posts:
-Stays on your profile forever
-Recommended content: Product information, team photos, redirect people to your profile's bio
-BOTH Stories and Posts have their place with your brand. It's just up to you to decide when is best to use which one.
-If this tutorial helped you out, or you've still got questions, leave a comment below. We're happy to help.

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