Summary: With in-person meetings and events grinding to a halt during the COVID-19 pandemic-incidentally ushering in a new virtual norm-, businesses began turning toward digital marketing more than ever before. A seasoned sales and marketing pro, Rob Johnson began receiving inquiries from businesses seeking his help developing email marketing and LinkedIn marketing strategies. Seeing this growing need for assistance with digital marketing, and sensing a window of opportunity, Rob Johnson founded Lead Gen Ballers as an agency offering services in lead generation, demand gen, email marketing, Google retargeting ads, LinkedIn, and Facebook. As the business grew, Lead Gen Ballers needed