Growing Self-Serve From 0 To 70%+: The Deputy PLG Strategy For Shift Workers
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Growing Self-Serve From 0 To 70%+: The Deputy PLG Strategy For Shift Workers

I sat down with Deputy's PLG dream team-Deepesh Banerji (Chief Product Officer), Dom Newman (Senior Director, Growth and Performance), and Jordan Lewis (Senior Director, Growth)-to go behind the scenes into Deputy's growth story and lessons learned. Stay tuned for insights on how to build a nurture email program that converts, why mobile is an overlooked acquisition channel in B2B, and why Deputy focuses on the employee to generate referrals and virality.

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