When you think of marketing for your eCommerce business, you think of email campaigns, social media, and even paid advertising channels. But what not a lot of companies have seriously considered is SMS Marketing.

You may be familiar with SMS Marketing since it's not a particularly new channel, but maybe there's something more to be said about just how effective it has become recently.

Here are a few takeaways on why eCommerce businesses are starting to try SMS Marketing for themselves.