Looking Back While Running Forward: How Optimove Future-Proofed Its Data and Realtime Capabilities on the Fly
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Rachel Shehori Rachel Shehori
Ohad Sheory Ohad Sheory
Posted Mar 3, 2022 5 min read
Looking Back While Running Forward: How Optimove Future-Proofed Its Data and Realtime Capabilities on the Fly

Being early has many advantages. It's true in almost every field, technology and business included. But, as the World Wide Web has taught us, getting there before the competition is far from being enough to guarantee long-lasting domination (Hi, Myspace). First, those pioneers must learn to adapt quickly and evolve on the fly. Second, and ... Continued

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