From MySpace to AI - Building an Agency That Thrives Through Transformation
Associated with
Mike Allton Mike Allton
27 min read
From MySpace to AI - Building an Agency That Thrives Through Transformation

Running a marketing agency today means constantly adapting to a never-ending stream of platform changes, algorithm updates, and emerging technologies.

Try Agorapulse for FREE today! https://agorapulse.pulse.ly/ogx6uahlmg

Just when you've mastered Facebook Ads, suddenly TikTok demands attention. You finally understand SEO, then Google changes everything overnight. Each pivot requires new skills, different team members, and updated client strategies-all while maintaining profitability and keeping clients happy with results. The pressure to stay relevant while delivering ROI has never been more intense.

Today, we're fortunate to have Darwin Liu, Founder and CEO of X Agency, a digital marketing firm that has not just survived but thrived through 15+ years of industry transformation.

Darwin leads a powerful team of growth hackers, engineers, writers, and storytellers dedicated to driving profitability for their clients. His agency culture emphasizes excellence, curiosity, and integrity-qualities that have helped X Agency navigate the evolution from early social platforms to today's AI revolution while consistently delivering results.