Numbers Talk: On Mother's Day, Existing Customers Are Worth 3X New Customers
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Nitsan Peled Nitsan Peled
Posted May 26, 2022 5 min read
Numbers Talk: On Mother's Day, Existing Customers Are Worth 3X New Customers

We analyzed hundreds of thousands of individual Mother's Day shoppers across multiple retail companies to see how they behave in the year following their holiday-related activity and compared existing vs new customers. The result? Well, it's another knockout that Retention Marketing gives Acquisition

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