Making mistakes is part of life-and business. Chances are you'll need to send an apology email to a customer at some point in your career. Knowing how to do it effectively could be the difference between an unsatisfied customer and one with renewed trust in your brand.

Although every apology will depend on the situation at hand, there are certain general rules to follow when learning how to apologize professionally and effectively via email. This post covers everything you need to know about crafting the perfect email apology to help you regain your customer's confidence in your company and repair your relationship with them.