In this macro environment, many companies are looking for ways to increase revenue while keeping costs low. Especially for those organizations following a product-led growth motion, turning their product into their primary driver of growth relies on a suite of tactics that target critical objectives.
Product notifications play an important role in providing valuable info to the end user-and also help companies achieve business goals. Companies can communicate important updates, announce new features, and provide relevant information to their users-which increases customer retention, ultimately reducing churn and encouraging engagement.
So how do you use product prompts to garner revenue and growth?