The 5 key 'personas' behind an award-winning go-to-market team
Associated with
Posted Oct 28, 2020 20 min read
The 5 key 'personas' behind an award-winning go-to-market team

Successful product marketing is not a one-man-band, it takes a team, and following many interviews over many months I came up with five product marketing personas, which if assembled can create an unstoppable PMM force and award-winning go-to-market team within an org.

More Ways to Read:
🧃 Juice It The key takeaways that can be read in under a minute
Sign up to unlock