I am a passionate storyteller and marketing leader who specializes in customer-first content. I excel at building relationships, creating GTM strategies, and crafting messaging that drives growth in category leadership and delivers best in class products and solutions.
The unique opportunity to combine creativity, analysis, and technology while gaining a deep understanding of the needs, desires, and ambitions of people is what excites me about product marketing.
My expertise spans across new product launch planning and execution; product positioning and messaging; go-to-market strategies; sales enablement; audience segmentation; project management; and customer and competitive market research and analysis.