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Social Media A/B Testing: Best Practices and Tips
Jul 21, 2024
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With over 9 years of experience in content marketing and corporate communications, I am a curious and self-motivated storyteller who creates engaging and informative content for B2B Tech and SaaS audiences. I currently work as an Associate Partner - Inbound Marketing at RateGain, a leading revenue maximization platform that helps hospitality players streamline operations, become more efficient and ultimately increase their revenue.

At RateGain, I develop and execute holistic campaigns across multiple marketing channels, working closely with product and regional marketers to generate inbound leads, drive employee advocacy, and build brand awareness. I also write buzz-worthy feature articles, blogs, ad copies, and industry talk tracks, using Content Management Systems (CMS) and social media planning tools. I am passionate about using content to drive growth and I am always looking for new ways to tell stories that matter. I have a digital-first mindset and a strong background in marketing and media studies, which enable me to craft content strategies that align with business goals and customer needs.

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